(Download) "Praeger Handbook of Political Campaigning in the United States [2 volumes]" by William L. Benoit * Book PDF Kindle ePub Free
eBook details
- Title: Praeger Handbook of Political Campaigning in the United States [2 volumes]
- Author : William L. Benoit
- Release Date : January 22, 2016
- Genre: Politics & Current Events,Books,
- Pages : * pages
- Size : 4324 KB
Description
This work peels back the curtain on how political campaigns influence America, covering everything from social media to getting to the Oval Office.
• Covers a wide variety of topics related to American political campaigns
• Investigates political campaigns and theories of campaigning from multiple perspectives
• Discusses strategic use of messaging language and message forms, including debates, television ads, and social media
• Features case studies to facilitate understanding
• Includes maps, tables, and figures to illustrate key points